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Eat Your Kimchi’s YouTube studio in Seoul! EYK Simon & Martina opening You Are Here coffee shop.

eat your kimchi simon martina

When I was in Seoul, I hung out with YouTube stars Eat Your Kimchi in their studio — and it was fantastic, baby!

I toured EYK’s Nasty headquarters, and chatted with Simon and Martina about their upcoming Korea projects — including a coffee shop for their fans. Read on for the inside scoop, and tons of funny photos.

eat your kimchi studio, hongdae address

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eat your kimchi youtube stars studio

For those who don’t know, Simon and Martina Stawski run the extremely popular EatYourKimchi YouTube channel, which specializes in videos about Kpop music, life in Seoul, and zany adventures with their pets and friends.

Much like my own La Carmina blog, Eat Your Kimchi (EYK) began as a hobby, fueled by their passion for Korean culture. Today, they have a loyal following of fans (aka Nasties), and have expanded EYK into an independent studio, clothing line, worldwide appearances and more.

Simon and Martina Stawski interview

Simon and Martina are just as friendly and fabulous in person, and we spent over an hour laughing together. I immediately felt at home on their purple couch, and we dished about pop culture and fashion as if we were old friends.

I borrowed a stuffed octopus and “poop pencil” to write down notes (I’ll be doing some magazine stories about Eat Your Kimchi, so stay tuned). Fans will recognize the saucy penguin sitting on Martina.

eat your kimchi tattoos, Martina Stawski

The married couple is from Toronto, Canada, and always loved subcultures. They moved to Korea to teach English, and began making casual YouTube videos (about Korean food, Hello Kitty, K-pop) for their friends back home. Similarly to my own career arc, they built up a loyal following, and eventually quit their day jobs to do Eat Your Kimchi full-time.

kpop music mondays, eyk videos

Today, they have their own colorful studio located in the youth culture district, Hongdae. I was impressed by how they custom-designed the space, with special lighting setups and kawaii decor all over. It’s like walking into a K-idol dream.

Viewers will recognize these backdrops, as seen in their regular uploads (Kpop Music Mondays, FapFap, livestreams and more).

kpop stars wardrobe, clothing

Martina and Simon gave me a tour of the studio, which includes a sound room full of pillows, and Happy Kitchen. And how about this pink walk-in closet? It’s a wardrobe fantasy, filled with wigs, makeup and shark hats.

(My pastel seahorse top is c/o Show Me You Mumu. This breezy brand is my current favorite; they also make a floral princess maxi skirt, and black ruffle dress.)

eat your kimchi fan art, nasties

Everywhere you turned, there was fan art. The duo genuinely cares about their audience, and draws inspiration from the drawings and dolls they receive.

cute custom laptop keyboard

Here’s where the video-editing magic happens. You shouldn’t be surprised to see that their laptop has an adorable custom keyboard!

long wood standing desk

I met business manager Soo Zee (love her purple hair!) and other team members, who were hard at work. Everyone works together on the standing desk, a healthier option than sitting around all day.

eat your kimchi youtubers

Simon and Martina spoke enthusiastically about their newest project: You Are Here, an Eat Your Kimchi coffee shop near Hongdae station! The goal’s to create an inviting space where they can hang out with their fans and host special events (since their studio space is for work only).

It can be hard for first-time visitors to figure out where to go in Seoul, and for solo travelers to meet others. Hopefully, the EYK cafe can help to bring people together.

eat your kimchi coffee shop korea

Martina and Simon have just opened the doors to the cafe. Martina is excited to bring her home-cooking to customers, and to have the coffee brewed just right. If this cute studio is any indication, their coffeeshop will be a hit.

eat your kimchi dog cat

I’m excited to see the in-shop videobooth, where fans can record messages to be incorporated into videos. It’s inspiring to see how much EYK interacts with their “Nasties.”

Spudgy dog, dr meemersworth cat

I was sad that their pets weren’t in the studio that day. Everyone loves Spudgy the dog, and Dr Meemersworth — a Scottish Fold cat, just like mine!

dr meemersworth, meemers scottish fold cat

Here are our earless babies (Meemers on the left, Basil Farrow on the right). We bonded over the breed’s quirks, like the way Scottish Folds dangle their big paws and love to cuddle.

eat your kimchi fashion line

Simon and Martina have lived in Seoul for many years now, and I asked them about the peculiarities of Korean pop culture. I learned that tattoos are taboo, like in Japan: only doctors are legally allowed to ink others, so tattoo shops stay underground (there aren’t signs advertising them). In June, Seoul had a tattoo convention but it was shut down by officials. How funny that in contrast, plastic surgery (a more invasive “body modification”) thrives here!

simon martina kpop videos

Their job looks like it’s all play: making goofy videos in a space filled with toys, and yes, that’s a purikura booth in the back. However, I can see — and personally know — how much hard work goes into each project, and how committed they are to their team and Nasties.

Eatyourkimchi SimonandMartina youtube Studio

They love what they do, and try to give back to their fans. Simon and Martina spoke about upcoming appearances at anime conventions, a possible road trip with meet-ups, and more.

martina pink hair

I wanted some cool travel tips, and who better to ask than Eat Your Kimchi? Martina drew me a map of hotspots in this neighborhood (Hongdae) while Simon watched.

colored haired girls

I ended up visiting all the places they recommended, with my photographers. In my next posts, I’ll show you the Hongdae Hello Kitty cafe, Zombie coffee, Robot bar and more. (Stay tuned to my Seoul category to see!)

panda stationery, korean

Naturally, she drew this map with colorful pens, on cute panda paper. As you can see, she marked her favorite cupcake shop and Kpop fashion boutiques.

rainbow anime tattoo arm

I think Martina is imitating the big robot that guards her favorite bar. Can you spot the tattoos of her dog and folded-eared cat?

blue stuffed penguin

We couldn’t stop taking photos with the stuffed toys.

If you want a long checkered skirt like Martina’s, here is a similar one by JOA and by Stylenanda. Wildfox makes a seahorse top like mine, and Revolve has a similar silver metallic skirt.

youtube stars fans drawings

So much fan art everywhere. Martina gave me a few Scottish Fold items from EYK’s fashion line, including a purple knit cap with Meemers’ round face on the corner. Everything is made locally.

(Photography by Jacqueline Kwok of noircorner and Ken Yuen.)

eyk nasties fan art

Funny how Simon is growing a beard, so he no longer looks like the older fan art.

youtubers studio setup

We could have chatted all day long! Huge hugs for Simon, Martina and their team for inviting me to their Seoul headquarters. I’m psyched to see their new coffee shop — you can see updates on their website and YouTube. They’re on both Twitter and Instagram under @eatyourkimchi.

stuffed octopus toy

I’ll upload more from our visit on social media: I have a La Carmina Facebook page and am @lacarmina everywhere, including Instagram and Twitter.

simon and martina Stawski

Have you ever watched Eat Your Kimchi’s videos? Are you keen to visit Seoul and their cafe? Below is an iPhone pic that they decorated with the Line app.

eat your kimchi twitter instagram

Coming up next: My birthday is on August 17, and I’ll be releasing not one, but TWO videos.

If you enjoyed this post and want more, let’s keep in touch! Simply enter your email here or below. You can also check out my travel guides (including Jpop shopping and nightlife tips). Thank you!

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The Hippest Hotel in New York! Paper Factory Hotel in Long Island City, Queens.

la carmina hair, la carmina blog

While in New York for my recent TV shoot, I stayed at the newly-opened The Paper Factory Hotel. It’s a 100-year-old industrial space that has been transformed into an artsy hotel, with a magnificent view from the rooftop.

Come, and let’s explore a Factory that would delight Andy Warhol…

gal stern leggings, israeli pattern tights

How amazing is the NYC skyline from the hotel’s rooftop? (All images by Ryan Edwardson Photography)

I’m wearing hand-printed pattern tights c/o Gal Stern, a talented textile designer from Israel. My shoes are from Shinjuku Lumine.

new york skyline famous buildings

The purple knit top is Candy Stripper, found at Closet Child. My blue animal print dress is from Siam Discovery Center in Bangkok.

new york rooftop, graffiti roof

What a joy to explore this rooftop area, covered in intriguing graffiti like the words “Memento Mori.” This building has so much history: a century ago, it was a paper factory.

paper factory hotel, long island city

Today, it’s a 122-room hotel that is uber-modern and comfy, while preserving the historic manufacturing vibe. Old machine parts have become works of art, placed all around.

foosball machine, hipster boutique hotel nyc

Foosball, anyone?

manhattan skyline, tall buildings

The Paper Factory Hotel is located in an unexpected place: Long Island City / Astoria in Queens. (Address: 37-06 36th Street, Long Island City, New York).

Sounds far? Not at all: the location is just across the East River from Manhattan, and meters from two subway stops. Ride the metro for 15 minutes, and you’re in midtown.

red british telephone booth

“Moshi moshi?” I loved playing around with the eclectic objects around the hotel. These included a British telephone booth, Thai rickshaw, Vespa, and vintage kid-sized automobiles.

japanese selfies, iphone selfie taking

These days, the main function of phones is for selfie-taking, rather than making calls…

paper factory hotel, astoria queens

The Paper Factory Hotel cleverly pays tribute to its former incarnation. I noticed elements like a polished concrete floor, inset with clippings from 19th-century Queens newspapers.

nyc art hotel, ny coolest hotels

Althought I lived in Manhattan for years while attending school, I never explored Long Island City. Today, it’s become an emerging hip neighborhood, with a relaxed industrial vibe.

cool hip hotel new york

The lobby has a cafe — you can tell I’m pleased with my giant cup of coffee. Within walking distance, there were plenty of affordable local cafes and pubs. (And this area is safe, so don’t worry about walking around at night.)

paper factory hotel review, lobby

The staff was lovely, and I hope I can be back for the summer opening of Mundo, a earthy Mediterranean restaurant. The downstairs area may also be converted into a club or gallery space.

vintage tv, whitewall magazine

The Paper Factory Hotel often hosts art exhibits and workshops. They’re right by the Noguchi museum, MoMA PS1, and the Museum of the Moving Image.

blue green hair, v-finger selfies

I’m 100% behind their mission to encourage creativity and collaboration. The website states: “We will help connect you with other like-minded individuals so that you might perhaps motivate each other and restore innovation to all aspects of life.”

arty design hotel room, paper factory

My room was enormous — what a nice change from the usual cramped Manhattan spaces!

fixing hair in front of mirror

It even had a kitchenette and stand-alone mirror. I’m wearing a Moi-meme-moitie cemetery dress (Sleeping Garden print by Mana’s brand), and Gal Stern Flashback tights. You can shop her handmade legwear collection through her website.

white hotel robe, lounging on bed

I hope you’ll keep this hotel in mind, when you’re next visiting NY. Their site has special deals and lets you book online.

la carmina fashion blog, pretty

Thanks to the Paper Factory Hotel for hosting me and my TV team. We were blown away by this view of the Empire State and Chrysler buildings!

la carmina portrait, new york city view

I had the best time shooting with photographer Ryan Edwardson, who is based in Toronto. He has a great eye for composition and capturing natural moments.

model photoshoot, new york rooftop

Here is a behind-the-scenes shot from our photoshoot on the rooftop.

girl drinking coffee, happy

Ryan caught my happy reaction to a sip of fresh coffee.

ryan edwardson photography, toronto photographer

He’s a world traveler and storyteller, and this comes across in his photography. If you’re looking for a Toronto photographer — whether for weddings, commercial projects, portraits — keep Ryan Edwardson in mind.

paper factory hotel room, interior decor
sleepy scottish fold cat

I still have more photos from this chic boutique hotel to show you. Until then, you can see previews (and cat, and current travels in South Africa and Asia) on my LaCarmina Instagram.

Have you been to New York, New York? What do you think of the Paper Factory, and the mood of these images?

PS: I’m on the cover of Kirameki Magazine, out July 15! Here’s a preview of my magazine cover – yes, I’m wearing Moi-meme-Moitie.

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